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I recently presented a social media workshop to a group of employees representing their organizations who were there to learn new ways to market their respective work places. I was taken aback when I asked the group to raise their hands if their organizations were using social media as a means to communicate their activities and only a few of the 30 or so in attendance raised their hands. What a missed opportunity! Then one of the attendees remarked, 'My employer wants us to start a Facebook page for our organization but we're prohibited from using Facebook at work.' Do you see the contradiction here?

Published in Local Business
Thursday, 24 May 2012 12:58

Social Networking's Quiet Curse

Quietly cursing at social networking

In the dark, quiet days of the beginning of the 21st century, there were many places to express yourself on the interwebs. These ancient relics, some still in view today, were known as 'blogs.' These grammatical punching bags offered a way relieve the stress from the everyday grind. Hidden behind anonymity, we could unleash a torrent of vitriol and suppressed thoughts, relieving stress and making our opinion known to all. Problem is, you needed the exact address to get to these blogs, making it a little harder for prying eyes to find.

Enter Myspace.

While not the first social networking site to come along, it was the first one to reach mythic proportions of popularity. MySpace offered a way to connect you with all of your friends by name, so you suddenly had an audience with which to share the thoughts you generally hid throughout the day. Problem is, now people knew exactly what you thought of them after you'd been far too nice to them. Your anonymity couldn't save you from being labeled a hypocrite.

Then we all found Facebook.

Published in Tekk
Thursday, 26 April 2012 10:28

Clean up your 'house' if you want that job!

It was about this time back in the '80s when I began really stressing about finding a job after college. I put together my first resume and mailed it out to prospective employers hoping to be asked for an interview. If I landed an interview and did well, they would begin the process of checking references and vetting me for the job. How times have changed! Today employers are checking you out before they even invite you in for the interview. Many interviews never happen because of what employers learn about you with you ever knowing it. Behold the age of the internet! Thankfully, like bad 'Tony' perms in the '80s (yes, I had one), the days of mailing out resumes as our primary means for finding a job are over.

This is both good news and bad news for job seekers, whether you're about to seek out your first job after graduation or you're looking for a new job. Here are ways to use the internet to gain an advantage in your job search.

Published in Local Business

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