Wednesday, 04 January 2017 13:26
The best (and worst) at the movies
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Cover Story
Wednesday, 19 October 2016 12:02
Send 'Max Steel' to the scrap heap
Toy-inspired fiasco a dull, derivative, cynical cash grab
Movies and merchandising have gone hand-in-hand for a long time. The past four decades or so have seen plenty of films aimed at achieving some sort of crossover into other commercial opportunities. The most successful create merchandise based on the movie; the least successful create the movie based on the merchandise.
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Movies
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