Wednesday, 29 May 2013 14:19

The benefits of an engaging business blog

In Hubspot's 2012 State of Inbound Marketing Report, only 34 percent of businesses ranked their company blog as an 'important' marketing strategy and even less than that as 'critical.' To some extent, this statistic isn't surprising. Blogging, after all, takes regular time and investment, resources which many smaller businesses may not have.

Published in The Marketing Edge


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