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Bangor warms up to wellness with the Waterfront Workout

July 1, 2014
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Bangor warms up to wellness with the Waterfront Workout edge photo by Kaitlyn Furge

Energy surged through the air Saturday morning at the Waterfront Workout put on by the Pulse Marketing Agency. High-tempo aerobics music permeated the sunny atmosphere while yoga mats, orange cones and people who wanted to get their fitness on peppered the lawn in front of the waterfront.

Cntia Miranda, the president of Pulse Marketing Agency, says that the free workout event was part of the "5 Months, 5 Deeds, 5 Years" campaign that they created in honor of the company's five year anniversary.

'It's a celebration,' Miranda says. Miranda stated that the campaign is a way to 'do something nice, and to give back to the community that has supports us.'

Amy Badger, the owner of Bodies by Badger, instructed a number of exercise routines, including relay races and tabata. Badger says that sometimes people can make exercising more difficult than it needs to be.

'It doesn't have to be fancy,' says Badger. The instructor says that working out should be more like playing.

'Really what we want to do today is play and have some fun,' Badger says.

Bangor Health and Community Services was also at the event. Jamie Comstock, who works for Bangor Health and Community Services, says that they got involved with the event after Pulse Marketing Agency helped them with their new campaign, 'A healthy Bangor Starts with You.' The campaign features a sporty-looking Paul Bunyan, who is pictured in plaid workout clothes, on a number of different materials, from posters to T-shirts. Comstock says that they chose Paul Bunyan because he represents Bangor, and is a 'fun guy.'

The Waterfront Workout was only part of Pulse's '5 Months, 5 Deeds, 5 Years' campaign. Miranda says that Pulse also donated five trees to Bangor. In July, Miranda says that they will be sending five kids from low-income families to camp.

Miranda says that the Waterfront Workout went together without a hitch.

'The city of Bangor was absolutely wonderful to work with,' Miranda says. She stated that one of the goals of the event was to get people out and using the parks in the area. Judging by the yoga mats that morning, it looks like people were doing just that.

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