Offer special access to products and services.Another way to show customer appreciation is to give your most loyal followers access to special sales or news of product releases. Ask if they want to be one of the first to try out a new product, let them in on a deal a day before it is announced, or give them free expedited shipping on their next purchase. These tactics are easy ways to say thank you and will also encourage them to make a purchase.
Give a 'just because' gift.If your budget allows you to give more than just a sneak peek on a new product, go a step further and give your top customers a free gift. This could be a gift card to your store, one of your products or it could be gift unrelated to your brand. This proves that you are not just showing appreciation to try to gain their business you are truly thanking them with no strings attached.
Listen to them.One of the best things you can do to show appreciation for your customers is to simply listen to their feedback. Your customers have a great advantage over you because they can see your company like you can't without bias. Listen to their ideas about new product offerings, how they like to receive your communications and more. When they see their ideas put in action, it will reinforce their trust and loyalty to your company.
Solidify a positive relationship with your valued customers by showing appreciation for their patronage. Although your customer appreciation method may take a little time and/or money, it's a small price to pay to leave a lasting brand impression on your customers.