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EMMC medical students help attract future doctors to Bangor

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BANGOR - Eastern Maine Medical Center is quickly becoming one of the most popular hospital sites among medical students looking for locations to fulfill their rotation requirements. Just ask Mary Blish, EMMC's enthusiastic clinical education specialist.

"We do what is called a showcase at the University of New England [each year]. It's for students looking for rotations in the next year. Every clinical site is down there and we all get a certain amount of time to talk about our location. I always like to be different and stand out," explained Blish.

So, instead of using her allotted time to discuss the hospital's square footage, bed count and various departments, Blish creates a visual "forget me not" about EMMC. In years past, she's played "Who Wants to be a Millionaire" on stage or shown a music video showcasing her residency doctors dancing to Robert Palmer's "Bad Case of Loving You (Doctor, Doctor)." Both have left lasting impressions with the wannabe doctors.

"The students at the showcase get to pick their top choices, and everyone's wanted to come to us, so I think it does make a difference," said Blish. "Plus, it is entertaining."

And this year's selection will be just as memorable. Blish and her residency students have put together a new video promoting EMMC, this time mimicking Betty White's famous Snickers Super Bowl commercial.

"In the Snickers commercial it says at the end, 'You are not you when you are hungry' and this is going to say, 'You are not you when you're hungry for a good rotation. EMMC satisfies,'" explained Blish, who plays Betty White.

The video shows the residency students playing a game of football and Betty White walking right through the game seemingly oblivious to what is going on.

"The one they made last year was pretty funny. Hopefully this [video] does good things for EMMC and brings people up here, because we need good doctors in the area," said residency student William McDougall.

Blish is hoping to have the video edited in time to share at the University of Vermont showcase as well. That event takes place on Oct. 15.

"I ask the students if they remember what I did the previous year, and they do, but they can't remember what the others did," Blish said. "It's not really a competition; we all need doctors. But we want them to choose EMMC."

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