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Wednesday, 25 October 2017 10:07

The 5 Seasons Rule

Seasons restaurant celebrates fifth anniversary 

Published in Local Business

As the holiday season approaches, businesses are gearing up for some major shopping to begin. There’s one day that stands out above the rest because it’s known for its great deals: Black Friday. Though many condemn the celebration of consumerism that this holiday entails, downtown Bangor has reclaimed Black Friday as its own, celebrating instead the support of small businesses and small business owners with Plaid Friday. Each promotional shopping day will take place on Friday, Nov. 24, so if you’re a downtown Bangor business owner who plans to take part, there’s still plenty of time to make a plan for your promotions.

 

Last year, more than 30 businesses in downtown Bangor participated in Plaid Friday sales, specials and events. It’s still a bit early in the holiday season, so this year’s Plaid Friday event hasn’t officially been announced, but you can bet that preparing ahead of time will give you an edge.

 

Here are five ideas to help you form your Plaid Friday plan: 

Published in The Marketing Edge
Wednesday, 20 September 2017 11:30

Heritage on 9 a new spot to dine

EDDINGTON - When you are from Maine, you understand that it may take you a 35-minute drive to get to the nearest restaurant, hair salon or movie theater. However, Heritage On 9 Restaurant & Tavern is about to change the conventional Maine commute for bedroom communities like Eddington, Clifton, Holden and other surrounding towns. 

Published in Biz

Owner Kate Proctor’s newly-opened establishment a family-run affair.

Published in Local Business
Wednesday, 14 June 2017 11:48

Willie Wags store lands in Downtown Bangor

BANGOR - “When I started this a year and a half ago, the subscription box was not really what I truly wanted to do. It was more of a means to be able to do it without having to dive into retail and without having to take out a large business loan,” said Willie Wags owner Jamie Clark. 

Published in Local Business

BANGOR - The focus of the new Giacomo’s is clear. High quality product. Matt Haskell and Evelina Kacprzykowska – owners of downtown restaurant Blaze - reopened the gourmet sandwich shop in downtown Bangor on May 19. 

Published in Local Business

As this week winds down, we come to the end of our first annual marketing clinic series - Giving Back to Our Community: Free Marketing Guidance for Local Small Business. All of our visitors have come to us armed with questions and ideas, looking for solutions to their most pressing marketing challenges. In particular, many of them have asked about website design. Several of our visitors designed and maintained their own web pages, and while they expressed concern that those pages needed upgrading or enhancing, they lacked the knowledge and tools to do it themselves. Based on their inquiries, Creative Director Ian Marquis has put together a list of pointers to help businesses can get the most from their company websites.

Published in The Marketing Edge

This Friday marks the second week of our first annual marketing clinic series: Giving Back to Our Community: Free Marketing Guidance for Local Small Business. We learned from several of our visitors that they were especially concerned with content: revitalizing their websites, creating brochures and reaching out to customers via email. Many small businesses owners simply don't have the time or resources necessary to produce fresh, engaging content for these tasks - despite having a strong purpose and a positive outlook for 2013. To help with this, I have asked Pulse Marketing's content writer and editor Erin Davis to provide a list of quick tips on creating strong content. Here are 10 great content writing tips to put into practice right away:

Published in The Marketing Edge

Every year around this time, our company receives requests from local organizations asking for monetary donations. As a small and young business, it is very hard for us to respond to all of those requests, even though we immensely appreciate the invaluable contributions these organizations make to our society. So this year, we decided to come up with a program to support our local community without compromising our small piggy bank we launched our first annual marketing clinic series: Giving Back to Our Community: Free Marketing Guidance for Local Small Business.

Published in The Marketing Edge

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